Citizens Financial Group, Inc.CFGNYSE
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DCF Valuation

DCF Valuation Summary
Hold
Fair Value: $64.41 per share(market-calibrated)
+7.0%
Upside to Fair Value
Current
$60.20
Pure Model
$64.30
Fair Value
$64.41
Bull Case
$67.53
Bear Case
$59.88
Market Reality Check
Model Terminal Growth
2.50%
Market-Implied Growth
3.07%
Calibrated Growth
2.59%
Fair value uses 85% model / 15% market-implied terminal growth. Pure model: $64.30.
What's Driving This Ratingfor CFG
CapEx already efficient
CapEx at 1.29% of revenue is already at or below sector maintenance level. No normalization needed — cash conversion is already strong.
Margin expansion modeled
Current EBIT margin is 24.94% — below the sector mature average of 28.00%. Model expands margins as the business scales and operating leverage kicks in. Year 10 EBIT reaches $3.3B (27.36% margin).
Moderate revenue growth
Analyst consensus projects -18.48% revenue growth, fading to 2.50% by Year 10. Revenue reaches $12.2B (vs $11.1B today).
Model and market roughly agree
Market-implied terminal growth of 3.07% is close to the model's 2.50% (only 57bps apart). The DCF assumptions are well-aligned with how the market is pricing this stock.
Strong cash flow conversion
Year 10 FCF/EBITDA conversion of 77.03% indicates efficient cash generation. FCF reaches $3.0B by Year 10 (24.73% FCF margin).
Weighted Average Cost of Capital (WACC)
Cost of Equity (CAPM)
Risk-Free Rate (Rf)4.50%
Beta (β)1.08
Market Risk Premium4.50%
*Using current implied premium (4.5% per Damodaran 2026), not historical (6.5%)
Cost of Equity (Re)9.38%
Cost of Debt
Pre-tax Cost of Debt24.31%
Tax Rate21.35%
After-tax Cost of Debt19.12%
Equity Weight (E/V)69.71%
Debt Weight (D/V)30.29%
WACC Calculation
WACC = (E/V × Re) + (D/V × Rd × (1-Tc))
WACC = (69.71% × 9.38%) + (30.29% × 19.12%)
= 12.33%
10-Year Free Cash Flow Projections(showing years 1, 3, 5, 7, 10)
YearYear 1Year 3Year 5Year 7Year 10
Revenue$9.1B$10.2B$10.8B$11.3B$12.2B
EBIT$2.3B$2.5B$2.8B$3.0B$3.3B
Tax$484M$543M$600M$647M$713M
NOPAT$1.8B$2.0B$2.2B$2.4B$2.6B
+ Depreciation$431M$484M$512M$538M$579M
- Capex$117M$131M$139M$146M$157M
- Δ NWC-$206M$38M$26M$28M$30M
Free Cash Flow$2.3B$2.3B$2.6B$2.7B$3.0B
Discount Factor0.8900.7050.5590.4430.313
Present Value$2.1B$1.6B$1.4B$1.2B$944M
FCF Formula: Free Cash Flow = NOPAT + Depreciation - Capex - Change in Net Working Capital
Terminal Value Calculation
Perpetuity Growth Method
Year 10 FCF$3.0B
Terminal Growth Rate2.50%
WACC12.33%
TV = FCF₁₀ × (1+g) / (WACC-g)
Terminal Value$31.5B
PV of Terminal Value$9.8B
Exit Multiple Method
Year 10 EBITDA$3.9B
Exit Multiple (EV/EBITDA)12.0x
TV = EBITDA₁₀ × Exit Multiple
Terminal Value$47.0B
PV of Terminal Value$14.7B
Valuation Summary
Perpetuity Growth Method
PV of Projected FCFs$14.0B
PV of Terminal Value$9.8B
Enterprise Value$23.9B
(-) Net Debt-$1.4B
Equity Value$25.3B
Shares Outstanding431M
Price per Share$58.66
Exit Multiple Method
PV of Projected FCFs$14.0B
PV of Terminal Value$14.7B
Enterprise Value$28.7B
(-) Net Debt-$1.4B
Equity Value$30.2B
Shares Outstanding431M
Price per Share$69.93
Pure Model Fair Value
$64.30
Average of perpetuity growth and exit multiple methods (before market calibration)
Sensitivity AnalysisPrice per Share
WACC ↓ / Growth →1.50%2.00%2.50%3.00%3.50%
10.33%$74.29$75.27$76.38$77.63$79.08
11.33%$68.28$69.01$69.82$70.72$71.74
12.33%$63.14$63.69$64.30$64.97$65.71
13.33%$58.68$59.10$59.57$60.07$60.63
14.33%$54.77$55.10$55.46$55.85$56.27
How to read: This table shows how the valuation changes with different WACC (discount rate) and terminal growth rate assumptions. Green = undervalued, Red = overvalued.
Scenario Analysis
Bear Case
$59.88
-0.5% vs current
  • -25% vs analyst consensus
  • Terminal growth: 2.0%
  • Beta: 1.36
Base Case
$64.30
6.8% vs current
  • Analyst consensus
  • Terminal growth: 2.5%
  • Beta: 1.08
Bull Case
$67.53
12.2% vs current
  • +25% vs analyst consensus
  • Terminal growth: 3.0%
  • Beta: 0.92
Key Assumptions & DriversFinancial Services Sector
Growth Assumptions (Select Years)
Year 1 Revenue Growth-18.48%
Year 3 Revenue Growth3.87%
Year 5 Revenue Growth2.50%
Year 7 Revenue Growth2.50%
Year 10 Revenue Growth2.50%
Terminal Growth Rate2.50%
Margin & Efficiency
Current EBIT Margin24.94%
Terminal EBIT Margin28.00%
Tax Rate21.35%
Historical Capex / Rev1.29%
NWC / Revenue10.00%
Key Drivers: Revenue growth, operating margin expansion, capex efficiency, and working capital management are the primary drivers of cash flow generation. Terminal value assumptions significantly impact final valuation.
Institutional-Grade Methodology
Actual Company Data: Revenue, EBIT, Capex, NWC, Tax Rate, Interest Expense, Beta
Market Assumptions: Risk-free: 4.5% (10Y), MRP: 4.5% (Damodaran 2026), Exit: 12x EV/EBITDA (Financial Services sector)
This DCF model is for informational purposes only. Projections are based on assumptions that may not materialize. Past performance does not guarantee future results. Consult a financial advisor before making investment decisions.