The Boston Beer Company, Inc.SAMNYSE
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Analyst Sentiment

Analysts are neutral — opinion is divided on direction.

Consensus Rating
Hold
17 analysts·Moderate coverage
18%
Rating Distribution
Strong Buy
00%
Buy
318%
Hold
1376%
Sell
16%
Strong Sell
00%

Analyst ratings reflect Wall Street opinion, not guarantees. Historical accuracy varies by firm and sector.

Earnings & Revenue Estimates

Earnings Surprises

Beat rate:50%(6/12 quarters)
Avg surprise:+950.0%
Beat
Miss
Inline
Estimate
Based on reported EPS vs consensus estimate.

Recent Analyst Actions

Jan 14, 2026UBS
Boston Beer price target lowered to $234 from $246 at UBS
Target:$234.00
+10.4%from $212.00
Nov 21, 2025Piper Sandler
Boston Beer price target lowered to $220 from $230 at Piper Sandler
Target:$220.00
+14.0%from $192.90
Oct 24, 2025UBS
Boston Beer price target raised to $246 from $230 at UBS
Target:$246.00
+12.0%from $219.63
Oct 8, 2025UBS
Boston Beer price target lowered to $230 from $234 at UBS
Target:$230.00
+3.5%from $222.22
Jul 28, 2025Bernstein
Bernstein Reiterates Market Perform Rating on Boston Beer Company (SAM)
Target:$230.00
+11.0%from $207.29
Apr 2, 2025Berenberg Bank
Boston Beer initiated with a Hold at Berenberg
Target:$281.10
+14.1%from $246.36
Jul 26, 2024Roth Capital
Boston Beer price target lowered to $389 from $395 at Roth MKM
Target:$389.00
+43.8%from $270.52
Jul 26, 2024RBC Capital
Boston Beer Company (SAM) PT Lowered to $318 at RBC Capital
Target:$318.00
+10.8%from $287.02
Jul 26, 2024Piper Sandler
Boston Beer price target lowered to $325 from $344 at Piper Sandler
Target:$325.00
+20.1%from $270.52
Jul 12, 2024Piper Sandler
Boston Beer price target lowered to $344 from $350 at Piper Sandler
Target:$344.00
+19.4%from $288.13
Jun 5, 2024Morgan Stanley
Morgan Stanley Upgrades Boston Beer Company (SAM) to Equalweight
Target:$290.00
-2.8%from $298.41
May 14, 2024Jefferies
Jefferies Upgrades Boston Beer Company (SAM) to Buy, 'Trends are inflecting'
Target:$360.00
+26.8%from $283.82
Apr 29, 2024Deutsche Bank
Boston Beer Company (SAM) PT Raised to $273 at Deutsche Bank
Target:$273.00
-4.2%from $285.00
Apr 18, 2024Evercore ISI
Boston Beer Company (SAM) PT Lowered to $310 at Evercore ISI
Target:$310.00
+9.2%from $283.96
Apr 15, 2024Deutsche Bank
Boston Beer Company (SAM) PT Lowered to $264 at Deutsche Bank
Target:$264.00
-7.6%from $285.65
Mar 21, 2024Piper Sandler
Piper Sandler Starts Boston Beer Company (SAM) at Overweight, Analyst Sees Top-Line Growth
Target:$350.00
+19.1%from $293.92
Jan 16, 2024Bernstein
Bernstein Upgrades Boston Beer Company (SAM) to Market Perform
Target:$335.00
-6.6%from $358.83
Jul 21, 2023Wedbush
Is Boston Beer On Track For 5% Volume Decline? Wedbush Analyst's Forecast And Expectations For FY23
Target:$325.00
+7.2%from $303.17
Jan 4, 2023Jefferies
Boston Beer downgraded to Underperform from Hold at Jefferies
Target:$275.00
-14.8%from $322.63
Dec 6, 2022Deutsche Bank
Deutsche Bank Downgrades Boston Beer Co to Sell, Raises Price Target to $316
Target:$316.00
-16.8%from $379.70
Oct 17, 2022Credit Suisse
Credit Suisse Sees Boston Beer's Q3 Margins Improving On Pricing Benefits
Target:$405.00
+13.9%from $355.52
Jul 22, 2022Credit Suisse
Credit Suisse Maintains Outperform on Boston Beer Co, Lowers Price Target to $385
Target:$385.00
+14.5%from $336.18
Jul 11, 2022Credit Suisse
Credit Suisse Maintains Outperform on Boston Beer Co, Lowers Price Target to $400
Target:$400.00
+26.0%from $317.41
Jul 7, 2022RBC Capital
Boston Beer downgraded to Sector Perform from Outperform at RBC Capital
Target:$331.00
+8.1%from $306.23
Apr 25, 2022Credit Suisse
Boston Beer Company (SAM) Stock: $620 Price Target And Outperform Rating
Target:$620.00
+78.6%from $347.18