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Adidas Shares Edge Out Nike Ahead Of World Cup Final

Macro·1 article across 1 outlet

Story updated Rewritten when the story materially grows; the wire is checked every 15 minutesAbout this data

Adidas AG is set to score a decisive marketing win over Nike Inc. at this weekend’s World Cup final. The optimism is already reflected in the German sportswear maker’s stock.

As the World Cup final approaches, Adidas appears to be gaining an advantage in the competitive sportswear market, with its shares showing positive movement compared to Nike.

AdidasNike

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