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E.l.f. Beauty Expands Global Ambitions With Hailey Bieber’s Rhode Acquisition

Deals·1 article across 1 outlet

Story updated Rewritten when the story materially grows; the wire is checked every 15 minutesAbout this data

E.l.f Beauty Inc. is on the hunt for global expansion on the heels of its blockbuster acquisition of Hailey Bieber’s Rhode.

The acquisition marks a significant step in E.l.f.'s strategy to broaden its market presence and capitalize on the growing beauty segment associated with celebrity brands.

E.l.f. BeautyHailey BieberRhode

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