Freshmen Pay Up To $12K For Sorority Rush Coaches
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Young women rushing sororities are investing significant amounts, ranging from $3,000 to $12,000, in coaches. These coaches aim to teach them the unwritten rules of southern sororities to enhance their chances of acceptance.
The trend highlights the competitive nature of sorority recruitment, as many freshmen seek guidance to navigate the complexities of the process. Bloomberg's Lisa Mateo discussed this phenomenon on 'Bloomberg Money' with Scarlet Fu and Tom Keene.
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“Young women rushing sororities have been paying from $3K to $12K for coaches to teach them southern sororities unwritten rules in hopes of getting accepted.”
Bloomberg — Freshmen Pay Thousands For Sorority Rush Coaches