Booking Holdings Inc.BKNGNASDAQ

|||

Overview News Fundamentals Key Metrics TTM Financials Earnings Growth Rating Analysts Institutional Peers Historical

Analyst Sentiment

Analysts lean bullish — 77% recommend buying.

Consensus Rating

Buy

35 analysts·High coverage

77%

Rating Distribution

Strong Buy

13%

Buy

2674%

Hold

823%

Sell

00%

Strong Sell

00%

Analyst ratings reflect Wall Street opinion, not guarantees. Historical accuracy varies by firm and sector.

Price Target Expectations

Analysts see moderate upside — consensus target 18% higher.

Bear Case

$5407.00

+4%

Consensus

$6141.38

+18%

Bull Case

$6806.00

+31%

Price Range35 analysts

Low

Consensus

High

$5407.00

$6806.00

Current Target

Current Price

$5193.06

Upside to Target

$948.32

Price targets are 12-month forecasts. Actual results depend on earnings, market conditions, and sector trends.

Earnings & Revenue Estimates

2026E$266.90(24 analysts)

P/E33x

Current: 33.3x

Actual

Estimate

Range (Low–High)

Stock Alarm Pro

Forward Growth Estimates (YoY)

FY2027

Rev+8.46%

EPS+14.66%

FY2028

Rev+8.14%

EPS+18.23%

FY2029

Rev+7.10%

EPS+14.46%

Earnings Surprises

Beat rate:100%(12/12 quarters)

Avg surprise:+16.9%

Beat

Miss

Inline

Estimate

Based on reported EPS vs consensus estimate.

Recent Analyst Actions

Jan 9, 2026Wells Fargo

Booking Holdings price target raised to $5,954 from $5,523 at Wells Fargo

Target:$5954.00

+9.3%from $5445.00

Jan 8, 2026Cantor Fitzgerald

Booking Holdings price target raised to $5,830 from $5,550 at Cantor Fitzgerald

Target:$5830.00

+7.1%from $5445.72

Jan 6, 2026Argus Research

Booking Holdings price target raised to $6,400 from $6,000 at Argus

Target:$6400.00

+20.8%from $5298.02

Jan 6, 2026Bernstein

Booking Holdings price target lowered to $5,407 from $5,433 at Bernstein

Target:$5407.00

+0.7%from $5367.37

Nov 24, 2025BNP Paribas

Booking Holdings initiated with an Outperform at BNP Paribas Exane

Target:$6100.00

+26.1%from $4835.99

Nov 24, 2025BOCOM International Holdings Company

Booking Holdings upgraded to Buy at BofA after AI-related selloff

Target:$6000.00

+25.8%from $4768.00

Oct 30, 2025D.A. Davidson

Booking Holdings price target raised to $6,600 from $6,500 at DA Davidson

Target:$6600.00

+25.9%from $5242.00

Oct 30, 2025Bernstein

Bernstein Reiterates Market Perform Rating on Booking Holdings (BKNG)

Target:$5433.00

+4.3%from $5209.50

Oct 29, 2025Wedbush

Booking Holdings price target raised to $6,000 from $5,900 at Wedbush

Target:$6000.00

+18.2%from $5075.86

Oct 29, 2025Cantor Fitzgerald

Booking Holdings (BKNG) PT Lowered to $5,550 at Cantor Fitzgerald

Target:$5550.00

+8.6%from $5112.51

Oct 29, 2025Mizuho Securities

Booking Holdings price target raised to $6,000 from $5,975 at Mizuho

Target:$6000.00

+17.4%from $5112.51

Oct 29, 2025UBS

Booking Holdings price target raised to $6,806 from $6,743 at UBS

Target:$6806.00

+32.9%from $5120.57

Oct 29, 2025Truist Financial

Booking Holdings (BKNG) PT Raised to $5,810 at Truist After a 'Quality 3Q Beat'

Target:$5810.00

+13.8%from $5103.69

Oct 29, 2025Robert W. Baird

Booking Holdings price target raised to $6,325 from $6,275 at Baird

Target:$6325.00

+24.6%from $5076.34

Oct 29, 2025Wells Fargo

Booking Holdings price target raised to $5,523 from $5,443 at Wells Fargo

Target:$5523.00

+7.9%from $5120.57

Oct 29, 2025KeyBanc

Booking Holdings price target raised to $6,630 from $6,450 at KeyBanc

Target:$6630.00

+29.5%from $5120.57

Oct 29, 2025Morgan Stanley

Booking Holdings (BKNG) PT Raised to $6,150 at Morgan Stanley

Target:$6150.00

+20.1%from $5120.57

Oct 29, 2025Barclays

Booking Holdings price target raised to $6,250 from $6,000 at Barclays

Target:$6250.00

+22.1%from $5120.57

Oct 27, 2025Truist Financial

Booking Holdings upgraded to Buy from Hold at Truist

Target:$5750.00

+11.7%from $5146.16

Oct 22, 2025KeyBanc

Booking Holdings initiated with an Overweight at KeyBanc

Target:$6450.00

+23.3%from $5230.59

Oct 22, 2025Cantor Fitzgerald

Booking Holdings price target lowered to $5,590 from $5,660 at Cantor Fitzgerald

Target:$5590.00

+6.1%from $5270.58

Oct 6, 2025Wells Fargo

Booking Holdings price target raised to $5,443 from $5,418 at Wells Fargo

Target:$5443.00

+0.5%from $5418.05

Sep 29, 2025Mizuho Securities

Booking Holdings initiated with a Neutral at Mizuho

Target:$5975.00

+9.5%from $5454.81

Jul 30, 2025BMO Capital

Booking Holdings price target raised to $6,000 from $5,700 at BMO Capital

Target:$6000.00

+6.9%from $5612.91

Jul 30, 2025Morgan Stanley

Booking Holdings price target lowered to $5,650 from $5,800 at Morgan Stanley

Target:$5650.00

+0.7%from $5612.91

Explore More

S&P 500 Screener

Filter and sort all 500 stocks

Market Movers

Today's biggest gainers and losers

Market Heatmap

Visual sector performance