Harley-Davidson Misses Revenue Target But Expects Increased Motorcycle Sales
Earnings·1 article across 1 outlet
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Harley-Davidson Inc. revenue missed Wall Street estimates, but said it expected to sell more motorcycles this year as moves to cut prices have attracted more budget-conscious customers.
The company is optimistic about its sales outlook despite the revenue miss, indicating a shift in strategy to appeal to a wider customer base.
Harley-Davidson
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“Harley-Davidson Inc. revenue missed Wall Street estimates, but said it expected to sell more motorcycles this year as moves to cut prices have attracted more budget-conscious customers.”
Bloomberg — Harley-Davidson Misses Revenue Target But Sees Improved Sales