Compare equities side by side
Stocks breaking to new annual highs
S&P 500 oversold value screener
Relative strength momentum leaders
Upcoming earnings dates & reports
Filter and sort all 500 stocks
Continuous multi-factor scoring & catalyst forensics
Today's biggest gainers and losers
Nelly Group AB (publ) is a Sweden-based fashion company specializing in e-commerce and retail, primarily targeting young women aged 15-25 in the Nordic region and internationally. Founded in 2004 in Borås, the heartland of Swedish textile and e-commerce industries, it pioneered influencer marketing and direct digital sales. The company offers a curated selection of clothing, accessories, beauty products, sportswear, lingerie, and swimwear for women, alongside clothes, shoes, and accessories for men under the Nelly brand. Products are sold through physical stores and online platforms Nelly.com and NLYman.com, with own brands comprising a significant portion of sales. Formerly known as Qliro Group AB (publ), it rebranded in November 2020 following divestitures. Headquartered in Borås with around 151-157 employees, Nelly Group AB operates in the consumer discretionary sector, focusing on apparel retail. It emphasizes strong online momentum, high gross margins, and growth initiatives like brand partnerships with Diesel and Nike, positioning it as a key player in the digital fashion market.