Mr D.I.Y. Group (M) Berhad (MDIYF)

What Moves the Stock

1. 01Same-store sales growth (SSSG) in Malaysia core market - indicates pricing power and traffic trends versus competition
2. 02Net new store openings and geographic expansion pace - company targets 150-200+ annual openings across Southeast Asia
3. 03Gross margin trajectory - sensitive to CNY/MYR exchange rates given 70%+ of goods sourced from China
4. 04Franchise conversion rates and franchise store productivity - higher-margin revenue with minimal capital requirements
5. 05Consumer discretionary spending trends in Malaysia (60% of revenue) - sensitive to wage growth, employment, fuel subsidies
6. 06Company-owned stores (~70-75% of revenue): Direct retail operations in high-traffic locations with full margin capture
7. 07Franchise stores (~20-25% of revenue): Franchise fees, product supply margins, and royalties from 400+ franchise locations
8. 08Wholesale distribution (~5% of revenue): Bulk sales to smaller independent retailers across Southeast Asia

MDIYF Chart

My Notes

• growth - Investors attracted to 15-20% annual revenue growth from store expansion, emerging market consumer story, and 31.5% ROE profile.
• Rising rates have dual impact: (1) Negative demand effect as Malaysian consumers face higher mortgage/auto loan costs…
• Watch on earnings: Malaysia consumer sentiment index and retail sales growth - leading indicator for SSSG trends, CNY/MYR exchange rate - 10% CNY appreciation compresses gross margins by 150-200bps if unhedged, Bank Negara Malaysia policy rate - affects consumer credit costs and mortgage affordability.