Tesla price target raised to $444 from $406 at Truist
Target:$444.00
-8.1%from $483.37
Dec 16, 2025Mizuho Securities
Tesla price target raised to $530 from $475 at Mizuho
Target:$530.00
+11.6%from $475.12
Dec 7, 2025Morgan Stanley
Tesla downgraded to Equal Weight from Overweight at Morgan Stanley
Target:$425.00
-6.6%from $455.00
Nov 25, 2025Mizuho Securities
Tesla price target lowered to $475 from $485 at Mizuho
Target:$475.00
+13.7%from $417.78
Oct 23, 2025RBC Capital
Tesla results driven by strong car deliveries, says RBC Capital
Target:$500.00
+17.2%from $426.49
Oct 23, 2025Roth Capital
Tesla price target raised to $505 from $395 at Roth Capital
Target:$505.00
+15.0%from $438.97
Oct 23, 2025Truist Financial
Tesla price target raised to $406 from $280 at Truist
Target:$406.00
-3.9%from $422.55
Oct 23, 2025Cantor Fitzgerald
Tesla price target raised to $510 from $355 at Cantor Fitzgerald
Target:$510.00
+16.2%from $438.97
Oct 23, 2025Canaccord Genuity
Tesla price target lowered to $482 from $490 at Canaccord
Target:$482.00
+9.8%from $438.97
Oct 21, 2025Cantor Fitzgerald
Cantor Fitzgerald Reiterates Overweight Rating on Tesla (TSLA) Ahead of Q3 Earnings
Target:$335.00
-25.1%from $447.43
Oct 16, 2025Barclays
Tesla price target raised to $350 from $275 at Barclays
Target:$350.00
-19.6%from $435.15
Oct 13, 2025Evercore ISI
Tesla price target raised to $300 from $235 at Evercore ISI
Target:$300.00
-29.9%from $428.23
Oct 13, 2025Industrial Alliance Securities
Tesla price target raised to $300 from $235 at Evercore ISI
Target:$300.00
-29.9%from $428.23
Oct 13, 2025Melius Research
Tesla initiated with a Buy at Melius Research
Target:$520.00
+25.8%from $413.49
Oct 8, 2025Stifel Nicolaus
Tesla price target raised to $483 from $440 at Stifel
Target:$483.00
+11.5%from $433.09
Oct 6, 2025UBS
Tesla price target raised to $247 from $215 at UBS
Target:$247.00
-44.8%from $447.30
Sep 26, 2025Deutsche Bank
Tesla price target raised to $435 from $345 at Deutsche Bank
Target:$435.00
+1.6%from $427.96
Sep 26, 2025Wedbush
Tesla price target raised to $600 from $500 at Wedbush
Target:$600.00
+41.1%from $425.37
Sep 18, 2025Goldman Sachs
Tesla price target raised to $395 from $300 at Goldman Sachs (earlier)
Target:$395.00
-5.2%from $416.85
Sep 5, 2025Morgan Stanley
Morgan Stanley's Jonas removes Tesla as Top Pick due to auto-drop criteria
Target:$410.00
+16.9%from $350.84
Sep 5, 2025Stifel Nicolaus
Tesla milestones for Musk to reach $1T pay level 'very aggressive,' says Stifel
Target:$440.00
+25.4%from $350.84
Jul 21, 2025Cantor Fitzgerald
Cantor Fitzgerald Reiterates Overweight Rating on Tesla (TSLA)
Target:$355.00
+7.8%from $329.22
Jun 30, 2025UBS
Gary Black Warns Tesla Q2 Deliveries Will 'Disappoint' — Says Cheaper Models Could Cannibalize Sales And See Ideal Re-Entry 22% Below Current Levels
Target:$290.00
-8.7%from $317.66
Jun 5, 2025Wedbush
Anthony Scaramucci Says The Left Should Focus On Why It Lost Elon Musk Rather Than 'Demonizing' Him: Credits Tesla CEO For 'Enormously Positive' Impact On Humanity
Target:$500.00
+50.6%from $332.05
May 16, 2025Mizuho Securities
Tesla price target raised to $390 from $325 at Mizuho
Target:$390.00
+11.4%from $349.98
May 6, 2025Piper Sandler
Current Tesla FSD can't support truly autonomous vehicles, says Piper
Target:$400.00
+45.3%from $275.35
Apr 24, 2025Argus Research
Tesla price target lowered to $410 from $488 at Argus
Target:$410.00
+61.8%from $253.39
Apr 24, 2025Stifel Nicolaus
Tesla price target lowered to $450 from $455 at Stifel
Target:$450.00
+79.5%from $250.74
Apr 22, 2025Truist Financial
Tesla Earnings Are Imminent; These Most Accurate Analysts Revise Forecasts Ahead Of Earnings Call
Target:$280.00
+17.7%from $237.97
Apr 22, 2025Morgan Stanley
Tesla Q1 Estimates By Troy Teslike Match Wall Street Figures But Independent Analyst Paints A Mixed Picture
Target:$430.00
+80.7%from $237.97
Apr 16, 2025BNP Paribas
Tesla price target lowered to $137 from $150 at BNP Paribas Exane
Target:$137.00
-43.3%from $241.55
Mar 28, 2025Deutsche Bank
Tesla price target lowered to $345 from $420 at Deutsche Bank
Target:$345.00
+30.9%from $263.55
Mar 17, 2025Mizuho Securities
Tesla price target lowered to $430 from $515 at Mizuho
Target:$430.00
+80.7%from $238.01
Mar 6, 2025Robert W. Baird
Tesla falls after Baird names 'Bearish Fresh Pick' on headwinds
Target:$370.00
+40.4%from $263.45
Feb 26, 2025Wedbush
Tesla Loses $1 Trillion Valuation As Shares Plunge 8%— Elon Musk's DOGE Role, Brand Backlash Fuel Sell-Off
Target:$302.80
+0.0%from $302.80
Feb 12, 2025Wedbush
Meta's AI Push Could Add $100 Per Share While Tesla Faces EV Headwinds: Top Analyst
Target:$328.50
+0.0%from $328.50
Jan 23, 2025Wedbush
Dan Ives Raises Tesla Price Target To $550, Sees 'Golden Era' For Elon Musk Under Trump, Sees Bull Case Upside Of Over 56% If Optimus Robot Counted In Valuation
Target:$550.00
+32.5%from $415.11
Jan 3, 2025Evercore ISI
Tesla price target raised to $275 from $195 at Evercore ISI
Target:$275.00
-30.2%from $394.00
Jan 3, 2025Canaccord Genuity
Tesla price target raised to $404 from $298 at Canaccord
Target:$404.00
+2.5%from $394.00
Dec 16, 2024Wedbush
Wedbush ups Tesla target by $115 with Trump 'total game changer'
Target:$515.00
+28.4%from $400.99
Dec 2, 2024Stifel Nicolaus
Tesla (TSLA) PT Raised to $411 at Stifel
Target:$411.00
+19.1%from $345.16
Nov 29, 2024Wedbush
Wedbush Reiterates Outperform Rating on Tesla (TSLA)
Target:$400.00
+20.2%from $332.89
Nov 18, 2024Barclays
Tesla (TSLA) PT Raised to $270 at Barclays
Target:$270.00
+35.0%from $200.00
Nov 15, 2024RBC Capital
Tesla (TSLA) PT Raised to $313 at RBC Capital
Target:$313.00
+0.6%from $311.18
Oct 29, 2024Piper Sandler
Piper Sandler Reiterates Overweight Rating on Tesla (TSLA)
Target:$315.00
+21.2%from $259.86
Oct 28, 2024Canaccord Genuity
Tesla (TSLA) PT Raised to $298 at Canaccord Genuity
Target:$298.00
+10.7%from $269.13
Oct 24, 2024Truist Financial
Tesla (TSLA) PT Raised to $238 at Truist Securities, 'More questions than answers', 'where's the beef?'
Target:$238.00
+11.4%from $213.65
Oct 24, 2024Cantor Fitzgerald
Tesla (TSLA) PT Raised to $255 at Cantor Fitzgerald 'driven by Higher Gross Margins, Lower Operating Expenses, and acceleration of Cybertruck deliveries'
Target:$255.00
+19.4%from $213.65
Oct 24, 2024KGI Securities
KGI Securities Upgrades Tesla (TSLA) to Outperform
Target:$276.00
+10.7%from $249.40
Oct 24, 2024Goldman Sachs
Tesla price target raised to $250 from $230 at Goldman Sachs
Target:$250.00
+17.0%from $213.65
Oct 24, 2024RBC Capital
Tesla (TSLA) PT Raised to $249 at RBC Capital
Target:$249.00
+16.5%from $213.65
Oct 24, 2024Canaccord Genuity
Tesla (TSLA) PT Raised to $278 at Canaccord Genuity
Target:$278.00
+30.1%from $213.65
Oct 23, 2024Truist Financial
Tesla Earnings Are Imminent; These Most Accurate Analysts Revise Forecasts Ahead Of Earnings Call
Target:$236.00
+10.6%from $213.45
Oct 21, 2024Jefferies
Tesla (TSLA) PT Raised to $195 at Jefferies
Target:$195.00
-10.9%from $218.85
Oct 14, 2024Mizuho Securities
Mizuho Reiterates Tesla (TSLA) at Neutral following the 'We, Robot' Event
Target:$230.00
+4.9%from $219.16
Oct 14, 2024Evercore ISI
Tesla (TSLA) PT Raised to $195 at Evercore ISI
Target:$195.00
-10.5%from $217.80
Oct 11, 2024Bank of America Securities
Uber Analysts Unfazed By Tesla's CyberCab Reveal, Eye Stronger AV Position
Target:$88.00
-59.6%from $217.80
Oct 8, 2024RBC Capital
Tesla price target raised to $236 from $224 at RBC Capital
Target:$236.00
-2.0%from $240.83
Oct 7, 2024Cantor Fitzgerald
Tesla Robotaxi Day Preview: Move Over Autonomous Vehicles, Analyst Says This 'Positive Catalyst' Could Be More Important
Target:$245.00
+1.4%from $241.57
Oct 3, 2024HSBC
Tesla (TSLA) PT Raised to $124 at HSBC, cuts 2026 estimates on delayed launches
Target:$124.00
-48.0%from $238.31
Sep 24, 2024Piper Sandler
Tesla price target raised to $310 from $300 at Piper Sandler
Target:$310.00
+21.9%from $254.27
Sep 20, 2024Bank of America Securities
BofA Securities on Tesla (TSLA): 'Robotaxi event offers potential catalyst'
Target:$255.00
+7.4%from $237.53
Sep 13, 2024Canaccord Genuity
Canaccord Genuity Reiterates Buy Rating on Tesla (TSLA)
Target:$254.00
+10.5%from $229.81
Sep 9, 2024Deutsche Bank
Tesla resumed with a Buy at Deutsche Bank
Target:$295.00
+36.4%from $216.27
Sep 5, 2024Barclays
Barclays on Tesla (TSLA): 'Germany proposes company car EV subsidies through 2028, likely tailwind to Tesla but more beneficial to German OEMs'
Target:$220.00
-4.4%from $230.17
Aug 19, 2024Wells Fargo
This Analyst With 86% Accuracy Rate Sees Around 1% Downside In Tesla - Here Are 5 Stock Picks For Last Week From Wall Street's Most Accurate Analysts
Target:$150.00
-32.3%from $221.71
Aug 8, 2024RBC Capital
Tesla (TSLA) PT Lowered to $224 at RBC Capital
Target:$224.00
+16.8%from $191.76
Jul 29, 2024Truist Financial
Tesla FSD 'Stunningly Good, But Not Useful Today': Analyst Questions Self-Driving Efforts After Near Crash, Funeral Procession Failure
Target:$215.00
-7.4%from $232.10
Jul 26, 2024Argus Research
Argus Reiterates Buy Rating on Tesla (TSLA), PT $286
Target:$286.00
+30.1%from $219.80
Jul 24, 2024Goldman Sachs
8 Tesla Analysts Size Up Margins, FSD, Robotaxis, New EVs As Stock Tanks: 'The Realities Of Today Vs. The Dreams Of Tomorrow'
Target:$230.00
+4.3%from $220.52
Jul 24, 2024Piper Sandler
8 Tesla Analysts Size Up Margins, FSD, Robotaxis, New EVs As Stock Tanks: 'The Realities Of Today Vs. The Dreams Of Tomorrow'
Target:$300.00
+36.0%from $220.54
Jul 24, 2024Guggenheim
8 Tesla Analysts Size Up Margins, FSD, Robotaxis, New EVs As Stock Tanks: 'The Realities Of Today Vs. The Dreams Of Tomorrow'
Target:$134.00
-39.2%from $220.57
Jul 24, 2024New Street
Tesla downgraded to Neutral from Buy at New Street
Target:$225.00
-8.7%from $246.38
Jul 24, 2024UBS
Tesla's Robo-taxi day could be 'sell-the-news' event, says UBS
Target:$197.00
-20.0%from $246.38
Jul 24, 2024Citigroup
Tesla price target lowered to $258 from $274 at Citi
Target:$258.00
+4.7%from $246.38
Jul 23, 2024New Street
Tesla Earnings Are Imminent; These Most Accurate Analysts Revise Forecasts Ahead Of Earnings Call
Target:$235.00
-5.0%from $247.32
Jul 11, 2024Citigroup
Citi ups Tesla price target but not chasing shares after rally
Target:$274.00
+13.7%from $241.03
Jul 10, 2024Needham
Apple To Rally Around 14%? Here Are 10 Top Analyst Forecasts For Wednesday
Target:$600.00
+358.1%from $130.98
Jul 8, 2024Truist Financial
This Analyst With 87% Accuracy Rate Sees Over 35% Downside In Tesla - Here Are 5 Stock Picks For Last Week From Wall Street's Most Accurate Analysts
Target:$162.00
-35.6%from $251.43
Jun 25, 2024Stifel Nicolaus
Stifel Starts Tesla (TSLA) at Buy
Target:$265.00
+41.4%from $187.35
Jun 24, 2024UBS
UBS cuts delivery estimates for Tesla (TSLA)
Target:$147.00
-20.5%from $184.95
Jun 21, 2024Morgan Stanley
Tesla Bull Says Stock's Nightmarish Lean Patch Will Likely End As Demand Turnaround Begins To Take Hold: This Upcoming Catalyst Is 'Key Historic Moment' For EV Maker
Target:$275.00
+50.6%from $182.65
Jun 20, 2024RBC Capital
Tesla (TSLA) PT Lowered to $227 at RBC Capital
Target:$227.00
+23.9%from $183.27
May 2, 2024Cantor Fitzgerald
Cantor Fitzgerald Starts Tesla (TSLA) at Overweight, 'good entry-point for investors'
Target:$230.00
+27.8%from $179.99
Apr 29, 2024RBC Capital
RBC Capital Out Positive on Tesla (TSLA) Endorsement Re: FSD in China
Target:$293.00
+51.0%from $194.05
Apr 29, 2024Evercore ISI
Tesla price target lowered to $145 from $155 at Evercore ISI
Target:$145.00
-13.8%from $168.29
Apr 28, 2024Wedbush
'Watershed Moment,' Says Tesla Analyst As Elon Musk Makes Surprise China Visit To Reportedly Discuss FSD Rollout And Data Transfer Overseas
Target:$275.00
+63.4%from $168.29
Apr 25, 2024Deutsche Bank
Tesla (TSLA) PT Raised to $136 at Deutsche Bank
Target:$136.00
-16.1%from $162.13
Apr 24, 2024HSBC
Tesla (TSLA) PT Lowered to $120 at HSBC on 'concerns about the timing and scale of prospects'
Target:$120.00
-25.5%from $161.13
Apr 18, 2024Deutsche Bank
Deutsche Bank Downgrades Tesla (TSLA) to Hold, 'Considerable risk from “going balls to the wall for autonomy”'
Target:$123.00
-20.9%from $155.45
Apr 17, 2024Barclays
Tesla price target lowered to $180 from $225 at Barclays
Target:$180.00
+14.6%from $157.11
Apr 12, 2024Wells Fargo
Tesla (TSLA) PT Lowered to $120 at Wells Fargo, 'we expect a Q1 miss'
Target:$120.00
-31.3%from $174.60
Apr 10, 2024Piper Sandler
Tesla (TSLA) PT Lowered to $205 at Piper Sandler
Target:$205.00
+15.9%from $176.88
Apr 10, 2024Jefferies
Tesla (TSLA) PT Lowered to $165 at Jefferies
Target:$165.00
-6.7%from $176.88
Apr 9, 2024Goldman Sachs
If Tesla Hits Brakes On $25K EV, It 'Would Be A Meaningful Negative For The Stock': Goldman Sachs
Target:$175.00
-0.3%from $175.46
Apr 8, 2024UBS
Model 2 is more important for Tesla (TSLA) than robotaxi - UBS
Target:$160.00
-7.9%from $173.77
Apr 4, 2024Morgan Stanley
Tesla (TSLA) PT Lowered to $310 at Morgan Stanley, 'Near Term Fearful vs. Long Term Greedy'
Target:$310.00
+84.1%from $168.38
Apr 3, 2024Truist Financial
Tesla (TSLA) PT Lowered to $176 at Truist Securities, 'pricing & demand dynamics diminish the value of the automotive business'
Target:$176.00
+5.6%from $166.63
Apr 3, 2024Robert W. Baird
Tesla (TSLA) maintained Bearish Fresh Pick at Baird, target cut on deliveries miss
Target:$280.00
+68.0%from $166.63
Apr 3, 2024Deutsche Bank
Tesla (TSLA) PT Lowered to $189 at Deutsche Bank, 'worries over volume and earnings could continue to dampen investor sentiment'
Target:$189.00
+13.4%from $166.63
Apr 2, 2024HSBC
Tesla (TSLA) PT Lowered to $138 at HSBC, 'cheaper cars are not necessarily driving higher volume'
Target:$138.00
-17.2%from $166.63
Apr 2, 2024Barclays
Tesla Q1 production data suggest flat 2024 volume, says Barclays
Target:$225.00
+35.0%from $166.63
Apr 2, 2024RBC Capital
RBC Capital Issues Negative Sentiment on Tesla (TSLA) Post Below Consensus Estimate Q1 Deliveries Report
Target:$290.00
+74.8%from $165.91
Mar 28, 2024RBC Capital
Tesla Is Navigating Free FSD Trials, Gigafactory Challenges, and Governance Hurdles: Analyst
Target:$298.00
+68.5%from $176.81
Mar 28, 2024HSBC
Tesla Is Navigating Free FSD Trials, Gigafactory Challenges, and Governance Hurdles: Analyst
Target:$143.00
-19.1%from $176.81
Mar 28, 2024Deutsche Bank
Tesla (TSLA) PT Lowered to $200 at Deutsche Bank
Target:$200.00
+11.2%from $179.83
Mar 27, 2024Canaccord Genuity
Canaccord Genuity Reiterates Buy Rating on Tesla (TSLA)
Target:$234.00
+31.7%from $177.67
Mar 26, 2024Bernstein
Tesla (TSLA) PT Lowered to $120 at Bernstein
Target:$120.00
-30.5%from $172.63
Mar 25, 2024Mizuho Securities
Mizuho Downgrades Tesla (TSLA) to Neutral, 'near-term deliveries remain challenging'
Target:$195.00
+13.0%from $172.63
Mar 18, 2024Goldman Sachs
Tesla (TSLA) PT Lowered to $190 at Goldman Sachs, 'Lowering Tesla estimates on production and market headwinds'
Target:$190.00
+9.3%from $173.80
Mar 16, 2024CFRA
'Tesla…Best House On A Bad Block': Analyst Sees Multiple Catalysts For Elon Musk's EV Giant Despite Stock Slump
Target:$275.00
+68.1%from $163.57
Mar 13, 2024UBS
Tesla (TSLA) PT Lowered to $165 at UBS, 'Concerns mounting, but will multiple crack?'
Target:$165.00
-2.6%from $169.48
Mar 13, 2024Wells Fargo
Wells Fargo Downgrades Tesla (TSLA) to Underweight, 'Growth Company With No Growth', 'Ain't Looking So 'Magnificent''
Target:$125.00
-26.2%from $169.48
Mar 5, 2024Morgan Stanley
Tesla Faces Uphill Battle: Morgan Stanley Analyst Adam Jonas Cuts Target Price, Forecasts Lower FY24 Sales Volume
Target:$320.00
+431.6%from $60.19
Feb 6, 2024Daiwa
Tesla's Downhill Drive Shows No Signs Of Slowing: What's Dragging The Stock?
Target:$195.00
+7.7%from $181.06
Feb 5, 2024Piper Sandler
Tesla 'Erred' With This Move, Bull Analyst Says As He Reduces Expectations For EV Stock
Target:$225.00
+23.8%from $181.72
Jan 31, 2024Wedbush
Elon Musk's Compensation Is 'Tornado Situation' For Tesla: Analyst Calls For New Plan To Satisfy CEO, Shareholders
Target:$315.00
+67.5%from $188.06
Jan 25, 2024Roth Capital
Tesla Analysts Cut Projections After Q4 Results: Stock 'Egregiously Overvalued,' 'Difficult To Get Optimistic'
Target:$85.00
-53.3%from $181.93
Jan 25, 2024Truist Financial
Tesla Analysts Cut Projections After Q4 Results: Stock 'Egregiously Overvalued,' 'Difficult To Get Optimistic'
Target:$193.00
+6.1%from $181.93
Jan 24, 2024Morgan Stanley
Tesla Bull Adam Jonas Says Q4 Conference Call Provided No Information To Disrupt 'Prevailing Sentiment Of Bearishness' — Retains Price Target Of $345
Target:$345.00
+398.5%from $69.21
Dec 1, 2023RBC Capital
Cybertruck A 'Moonshot' For Tesla? Divisive New EV Represents 5% Of Revenue, Zero Profit In 2025 For Automaker: Analysts
Target:$301.00
+26.5%from $237.93
Nov 29, 2023Wedbush
Cybertruck Launch 'Historical Moment' For Tesla: Analyst Says Elon Musk Will Prove He Can Expand 'Tesla Halo Effect'
Target:$310.00
+27.3%from $243.53
Nov 7, 2023Morgan Stanley
Tesla Analyst Outlines 4-Point Plan To Reverse Stock Slide, Says EV Giant Yet To Reach 'App Store Moment'
Target:$380.00
+73.3%from $219.27
Oct 19, 2023Evercore ISI
Tesla Sized Up By 9 Analysts After Q3 Earnings: 'Mini Disaster' Conference Call, First Bad Miss In Some Time, A Win For The Bears
Target:$180.00
-18.0%from $219.50
Oct 19, 2023Guggenheim
Tesla Sized Up By 9 Analysts After Q3 Earnings: 'Mini Disaster' Conference Call, First Bad Miss In Some Time, A Win For The Bears
Target:$125.00
-43.1%from $219.67
Oct 3, 2023Truist Financial
Tesla's Q3 Delivery Slip Sparks Analyst Concerns: Is EV Demand Waning?
Target:$243.00
-1.9%from $247.69
Sep 29, 2023Wedbush
Tesla Q3 EV Delivery Volumes Would Be In 440k-445k Range Amid Factory Downtimes: Analyst
Target:$350.00
+40.0%from $249.94
Sep 18, 2023Goldman Sachs
Goldman Sachs Expects More Tesla Price Cuts, Lowers Earnings Estimates Amid Grim Margin Headwinds
Target:$275.00
+3.0%from $267.11
Sep 11, 2023Morgan Stanley
Tesla Stock To $400? Morgan Stanley's Jonas Boosts Price Target By 60% To Wall Street High On Dojo's $500B Potential
Target:$400.00
+61.0%from $248.50
Jul 20, 2023Robert W. Baird
Tesla Analysts Chime In On Margins, Cybertruck, FSD Licensing And More: 'Would Use Any Pullback To Accumulate Shares'
Target:$300.00
+10.0%from $272.64
Jul 19, 2023Truist Financial
Tesla Likely To Report Higher Q2 Earnings; Here's A Look At Recent Price Target Changes By The Most Accurate Analysts
Target:$240.00
-18.2%from $293.34
Jun 30, 2023RBC Capital
Why This Tesla Analyst Is Shooting For Below-Consensus Q2 Deliveries
Target:$305.00
+16.5%from $261.77
Jun 26, 2023Goldman Sachs
Why Tesla Stock Is On Reverse Gear In Premarket Today
Target:$248.00
-3.4%from $256.60
Jun 21, 2023Barclays
Tesla Analyst Drops Bullish Stance As Near-Term Storm Takes Shape, But Sees Elon Musk-Led Company As Long-Term EV Winner
Target:$260.00
-0.9%from $262.27
Jun 9, 2023Piper Sandler
Tesla's $3B Jackpot: Analyst Projects Rival EV Makers Could Supercharge Its Growth By 2030
Target:$280.00
+14.8%from $243.93
Jun 9, 2023Wedbush
Tesla's Hot Streak Spurs First Price Target Boost: 'Musk Playing Chess While Other Automakers Playing Checkers'