Declining demand for traditional life insurance products as younger consumers prefer lower-cost term policies and self-directed investments, pressuring new business margins
Climate change increasing frequency and severity of property and casualty claims, particularly UK flooding and storm damage, requiring higher reserves and reinsurance costs
Regulatory capital requirements under evolving Solvency II framework potentially constraining dividend capacity despite reform efforts to reduce buffers
Intense competition in UK general insurance from direct writers (Admiral, Direct Line) and price comparison websites compressing motor insurance margins to sub-3% underwriting profits
Loss of market share in workplace pensions to lower-cost providers and consolidation among master trusts reducing recurring fee income
Asset management fee pressure from passive investing and ETF adoption, with Aviva Investors facing outflows in actively managed equity strategies
£11 billion debt at holding company level with debt-to-capital ratio of 28%, requiring £600+ million annual interest payments that constrain dividend flexibility
Exposure to UK commercial real estate through £15+ billion property portfolio, vulnerable to office vacancy rates and valuation declines in post-pandemic environment
Longevity risk in annuity book if policyholders live longer than actuarial assumptions, though partially hedged through reinsurance and longevity swaps
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