How do I set a price alert for BALY?

To set a BALY price alert on Stock Alarm Pro, navigate to the BALY quote page, select "Set Alert," choose your trigger type (price target, % move, RSI level, MACD, or volume breakout), and set your delivery channel. Stock Alarm Pro supports instant push notifications, SMS, and automated phone call alerts.

Can I get phone call alerts for BALY?

Yes. Stock Alarm Pro provides real-time automated phone call alerts for BALY. Phone call alerts ensure you are immediately awakened or interrupted during critical volatility events, overnight earnings moves, or strict stop-loss levels when silent push notifications might be overlooked.

What types of alerts can I set for Bally S Corp?

Stock Alarm Pro supports over 125 trigger types for BALY: price target alerts (above/below target), intraday percentage moves, RSI overbought/oversold levels, 50-day and 200-day moving average crossovers (golden cross / death cross), relative volume (RVOL) spikes, confirmed earnings date releases, and SEC Form-4 insider transaction filings.

How quickly will I be notified about BALY price changes?

BALY alerts are evaluated continuously in real-time against live market telemetry. Notifications are dispatched within sub-second latency via push notifications, SMS, or phone calls as soon as your trigger condition is met across regular, pre-market, and after-hours trading sessions.

Is Stock Alarm Pro free to use for BALY alerts?

Yes, Stock Alarm Pro offers a free tier that includes 3 active price alerts for BALY and other stocks. Full Pro membership is $20/month or $168/year with a 7-day free trial, unlocking unlimited alerts, phone call delivery, SMS, all 125+ technical indicators, institutional screeners, and real-time market telemetry across web, iOS, and Android.

BALY Company Intelligence - Business Model, Drivers & Risks

Demo Sign up Log In

Bally's Corporation(BALY)

NYSEClosing price · checked 9:15 PM ETAbout this dataData status

$11.12▼-0.42 (-3.64%)

Extended:$11.12+0.00 (+0.00%)

WatchlistChart Studio

BALY(BALY)

BALY

Explore More

BALY Financial Metrics

Explore 130+ historical metrics & ratios

Consumer Cyclical Stocks

More Consumer Cyclical stocks

Stock Comparison

Compare equities side by side

52-Week Highs Breakout

Stocks breaking to new annual highs

52-Week Lows Oversold

S&P 500 oversold value screener

Trending Momentum

Relative strength momentum leaders

Earnings Calendar

Upcoming earnings dates & reports

S&P 500 Screener

Filter and sort all 500 stocks

Market Movers

Today's biggest gainers and losers

Market Heatmap

Visual sector performance

Data is provided for informational purposes only and does not constitute investment advice. Past performance is not indicative of future results.

Bally's Corporation operates 19 casinos across 11 states including Rhode Island (Twin River, Tiverton), Atlantic City (Bally's AC), Las Vegas (Tropicana), and regional markets like Illinois, Colorado, and Mississippi. The company also owns Bally's Interactive (iGaming/sports betting), Bally Bet mobile sportsbook, and holds the naming rights to Chicago's Bally's Casino development project. The stock is driven by regional gaming volumes, sports betting market share gains, and execution on the $1.7B Chicago casino project expected to open in phases through 2027-2028.

Consumer CyclicalGambling, Resorts & Casinosmoderate - Casino operations have high fixed costs (property maintenance, labor, regulatory compliance) but variable costs scale with volume (gaming taxes typically 15-30% of GGR, promotional allowances). Negative operating margin (-10.5%) reflects heavy investment in digital platform buildout and Chicago project pre-opening costs. Mature properties generate 25-35% EBITDA margins, but corporate overhead and growth investments suppress consolidated profitability.

Business Overview

01Land-based casino gaming (slots, table games) - estimated 70-75% of revenue across 19 properties

02Interactive gaming and sports betting (Bally's Interactive, Bally Bet) - estimated 15-20% of revenue

03Food, beverage, and hotel operations - estimated 8-12% of revenue

Bally's generates cash through house edge on slot machines (typically 5-10% hold) and table games (1-3% hold on volume), plus sports betting handle (6-8% hold after promotional costs). Regional casinos benefit from local monopoly/oligopoly positions with limited competition. Interactive segment monetizes through online casino games and sports wagering in regulated states. Pricing power is moderate - constrained by competitive regional markets and promotional intensity in online channels. Key competitive advantage is geographic diversification across 11 states and dual land-based/digital platform, though scale lags MGM, Caesars, and Penn Entertainment.

What Moves the Stock

Regional casino same-store revenue trends and EBITDA margin expansion at core properties (Rhode Island, Atlantic City, Midwest)

Bally Bet market share gains and path to profitability in online sports betting (currently loss-making)

Chicago casino project milestones - construction progress, regulatory approvals, financing updates for permanent $1.7B facility

Debt refinancing announcements given 10.79x debt/equity ratio and negative free cash flow

M&A speculation or asset sales to improve liquidity (current ratio 0.68 signals stress)

Watch on Earnings

Property-level EBITDA and same-store revenue growth across regional casino portfolioInteractive segment revenue growth, customer acquisition costs, and monthly active users for Bally BetChicago temporary casino performance and permanent facility timeline/budgetLeverage ratio (Net Debt/EBITDA) and liquidity position given balance sheet constraintsCapital allocation priorities - capex for Chicago vs debt paydown vs digital investment

Risk Factors

Online sports betting commoditization - intense competition from DraftKings, FanDuel, BetMGM with superior scale and technology erodes Bally Bet's market share and path to profitability

Regional casino market saturation - new casino openings in adjacent states (New York, Virginia expansion) cannibalize existing properties without offsetting growth

Regulatory risk - unfavorable tax rate changes in key states (Illinois raised gaming tax to 15% in 2019, could increase further) or delays in Chicago permanent casino approvals

Scale disadvantage vs MGM, Caesars, Penn Entertainment in loyalty programs, marketing efficiency, and technology investment - Bally's lacks a national brand and integrated resort portfolio

Digital platform underperformance - Bally Bet ranks 8th-10th in market share behind DraftKings, FanDuel, BetMGM, Caesars, with limited differentiation and high customer acquisition costs

Acute liquidity risk - 0.68 current ratio, negative FCF, and $200M+ annual Chicago capex create refinancing pressure in 2026-2027

Debt covenant risk - leverage ratio likely near covenant thresholds; EBITDA decline or construction cost overruns could trigger violations

Chicago project execution risk - $1.7B budget could escalate with construction inflation; delays push out cash generation while debt service continues

StructuralCompetitiveBalance Sheet

Macro Sensitivity

Economic Cycle

high - Regional casino revenue is highly correlated with discretionary consumer spending and local employment conditions. Slot revenue (70%+ of gaming mix) declines 15-25% in recessions as lower/middle-income customers reduce visit frequency. Table games show slightly less sensitivity. Sports betting is counter-cyclical in engagement but margins compress as bettors reduce wager sizes. Rhode Island and Midwest properties are particularly exposed to manufacturing sector weakness.

Interest Rates

High sensitivity through multiple channels: (1) $2.5B+ debt load at variable/refinanceable rates increases interest expense as rates rise, (2) Chicago project financing costs escalate with higher rates, reducing IRR, (3) Valuation multiples compress as risk-free rates rise (gaming stocks trade 8-12x EBITDA, sensitive to 10Y Treasury), (4) Consumer credit tightening reduces discretionary spending at casinos. Current negative FCF makes refinancing risk acute.

Credit

Critical - Company is highly dependent on credit markets given 10.79x debt/equity, negative FCF, and $200M+ annual capex needs for Chicago project. Credit spread widening increases refinancing costs and could force asset sales or equity dilution. High-yield spreads directly impact ability to fund Chicago construction and maintain liquidity.

Live Conditions

RBOB Gasoline30-Year TreasuryRussell 2000 FuturesS&P 500 Futures10-Year Treasury5-Year Treasury30-Day Fed Funds2-Year Treasury

Profile

value/turnaround - Distressed investors and special situations funds attracted by 0.2x P/S valuation, potential Chicago casino upside, and restructuring/M&A optionality. High-risk profile given balance sheet stress and execution uncertainty. Not suitable for income investors (no dividend) or growth investors (0.1% revenue growth). Requires 3-5 year horizon for Chicago project payoff.

high - Stock exhibits 40-50% annualized volatility driven by leverage, liquidity concerns, and binary outcomes (Chicago approvals, refinancing success). Recent 49.7% six-month gain followed by -16% three-month decline illustrates sentiment swings. Beta likely 1.5-2.0x vs market.

Key Metrics to Watch

Rhode Island Twin River/Tiverton monthly gaming revenue (bellwether for core portfolio health)

Bally Bet monthly handle and hold percentage vs DraftKings/FanDuel market share data

Chicago temporary casino revenue run-rate and permanent facility construction timeline

Net Debt/EBITDA leverage ratio and liquidity (cash + revolver availability)

High-yield credit spreads (BAMLH0A0HYM2) as proxy for refinancing costs

Regional unemployment rates in Rhode Island, Illinois, Colorado (key markets)

Consumer discretionary spending trends and retail sales ex-auto

debt gaming free cash flow infrastructure M&A

Explore More

S&P 500 Sector Leaderboards

Fundamental Metric Rankings

Business Overview

Risk Factors

Macro Sensitivity

Profile