MediaAlpha, Inc.MAXNYSE

Revenue (LTM)

$1.1B

+28.8% YoY

Net Income (LTM)

$26M

+54.1% YoY

Free Cash Flow

$65M

Revenue CAGR (5Y)

+13.7%

—Marginsstable

FCF$0.1B

Profitable

Metric	Dec 21	Dec 22	Dec 23	Dec 24	Dec 25
Revenue	645	459↓28.9%	388↓15.4%	865↑122.8%	1,114↑28.8%
Gross Profit	102	70↓31.0%	67↓4.8%	144↑115.2%	165↑14.6%
Operating Income	2	-35↓1746.8%	-40↓12.8%	43↑207.0%	78↑83.1%
Net Income	-5	-58↓993.2%	-40↑29.9%	17↑141.1%	26↑54.1%
EBITDA	6	-29↓631.5%	-28↑3.1%	60↑313.4%	-97↓259.6%
EPS Diluted	-0.19	-1.37↓621.1%	-0.89↑35.0%	0.31↑134.8%	0.39↑25.8%

Metric	Dec 21	Dec 22	Dec 23	Dec 24	Dec 25
Cash & Equivalents	51	15↓71.2%	17↑18.8%	43↑150.5%	47↑8.3%
Total Current Assets	137	80↓41.3%	75↓7.3%	190↑154.7%	174↓8.2%
Total Assets	290	170↓41.3%	154↓9.5%	262↑70.5%	384↑46.3%
Total Current Liabilities	84	77↓8.7%	80↑3.7%	133↑66.8%	148↑11.1%
Total Liabilities	351	256↓27.1%	248↓3.1%	309↑24.3%	413↑33.8%
Total Equity	-4	-16↓268.8%	-10↑35.6%	2↑123.1%	4↑74.9%
Total Debt	191	186↓2.4%	174↓6.4%	162↓6.8%	155↓4.5%
Net Debt	140	172↑22.5%	157↓8.6%	119↓24.1%	108↓9.1%

Metric	Dec 21	Dec 22	Dec 23	Dec 24	Dec 25
Operating Cash Flow	29	28↓1.2%	20↓28.4%	46↑126.7%	66↑43.0%
Capital Expenditure	-1	-0↑84.9%	-0↑25.5%	-0↓247.9%	-0↓33.9%
Free Cash Flow	28	28↑0.7%	20↓28.5%	46↑126.3%	65↑43.1%
Stock-Based Comp	46	58↑27.9%	53↓8.8%	34↓36.1%	30↓11.0%
Net Change in Cash	27	-36↓233.4%	3↑107.6%	26↑852.5%	4↓86.1%

Values in millions except EPS · Ratios shown as percentages · Click any metric to drill down

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