How do I set a price alert for NMAX?

To set a NMAX price alert on Stock Alarm Pro, navigate to the NMAX quote page, select "Set Alert," choose your trigger type (price target, % move, RSI level, MACD, or volume breakout), and set your delivery channel. Stock Alarm Pro supports instant push notifications, SMS, and automated phone call alerts.

Can I get phone call alerts for NMAX?

Yes. Stock Alarm Pro provides real-time automated phone call alerts for NMAX. Phone call alerts ensure you are immediately awakened or interrupted during critical volatility events, overnight earnings moves, or strict stop-loss levels when silent push notifications might be overlooked.

What types of alerts can I set for Newsmax Inc Class B?

Stock Alarm Pro supports over 125 trigger types for NMAX: price target alerts (above/below target), intraday percentage moves, RSI overbought/oversold levels, 50-day and 200-day moving average crossovers (golden cross / death cross), relative volume (RVOL) spikes, confirmed earnings date releases, and SEC Form-4 insider transaction filings.

How quickly will I be notified about NMAX price changes?

NMAX alerts are evaluated continuously in real-time against live market telemetry. Notifications are dispatched within sub-second latency via push notifications, SMS, or phone calls as soon as your trigger condition is met across regular, pre-market, and after-hours trading sessions.

Is Stock Alarm Pro free to use for NMAX alerts?

Yes, Stock Alarm Pro offers a free tier that includes 3 active price alerts for NMAX and other stocks. Full Pro membership is $20/month or $168/year with a 7-day free trial, unlocking unlimited alerts, phone call delivery, SMS, all 125+ technical indicators, institutional screeners, and real-time market telemetry across web, iOS, and Android.

NMAX Company Intelligence - Business Model, Drivers & Risks

Newsmax, Inc.(NMAX)

$10.01—Stale · unknown old

WatchlistAsk AI Chart

Newsmax, Inc.(NMAX)

NYSE • Last print unknown agoAbout this data

$10.01—Stale · unknown old

WatchlistAsk AI Chart Studio

NMAX(NMAX)

NMAX

Newsmax, Inc. operates a conservative-leaning cable news network and digital media platform targeting right-of-center audiences in the United States. The company competes with Fox News, One America News Network, and digital conservative media outlets for viewership and advertising revenue. The stock has experienced severe volatility with a -93.4% one-year return, reflecting operational losses, distribution challenges, and intense competition in the fragmented conservative media landscape.

Communication ServicesCable & Satellite Television Broadcastingmoderate - The broadcasting model has high fixed costs for content production, talent contracts, and distribution infrastructure, but variable costs scale with advertising sales teams and digital platform expansion. The -40.8% operating margin indicates the company is currently operating below breakeven scale, suggesting significant operating leverage potential if revenue growth continues (26.4% YoY) and fixed costs are absorbed across a larger revenue base. However, achieving positive operating leverage requires maintaining distribution agreements and growing audience share in a mature, competitive market.

Business Overview

01Cable/satellite carriage fees from distribution partners (estimated 40-50% of revenue)

02Digital and linear television advertising revenue (estimated 35-45% of revenue)

03Digital subscription services and streaming platform revenue (estimated 10-15% of revenue)

Newsmax generates revenue primarily through dual-revenue streams common to cable networks: carriage fees paid by cable/satellite distributors based on subscriber counts, and advertising sales tied to viewership ratings. The company monetizes its conservative news programming across linear TV, streaming platforms, and digital properties. Pricing power is constrained by intense competition from Fox News (dominant market leader), CNN, MSNBC, and digital-native competitors. The business model faces structural pressure from cord-cutting trends reducing linear TV subscribers and advertiser sensitivity to content adjacency concerns. Competitive advantages are limited to brand loyalty among a specific ideological demographic and lower cost structure compared to legacy broadcast networks.

What Moves the Stock

Cable/satellite distribution agreement renewals and subscriber reach (carriage fee negotiations with major MSOs)

Nielsen viewership ratings in key dayparts and demographic segments (particularly prime-time and adults 25-54)

Political advertising cycles and election-related viewership spikes (presidential and midterm election years)

Regulatory developments affecting broadcast media and Section 230 protections for digital platforms

Competitive positioning versus Fox News Channel and digital conservative media outlets

Watch on Earnings

Total distribution reach (number of households with access to Newsmax programming)Average viewership and ratings performance in prime-time hoursAdvertising revenue per thousand viewers (CPM rates) and advertiser retentionDigital platform monthly active users and streaming subscriber growthOperating expense trajectory and path to profitability

Risk Factors

Secular decline in linear television viewership due to cord-cutting and shift to streaming platforms, reducing carriage fee revenue and traditional advertising inventory value

Platform risk from reliance on third-party distribution (cable/satellite operators) that may deprioritize or drop conservative news channels due to content concerns or commercial negotiations

Regulatory uncertainty around content moderation, defamation liability, and potential changes to broadcast licensing requirements

Demographic aging of core conservative news audience and challenges attracting younger viewers who consume news via social media and digital platforms

Fox News Channel's dominant market position (typically 10-20x higher viewership) and established advertiser relationships create significant competitive moat

Digital-native conservative media outlets (Daily Wire, Blaze Media) capturing younger audiences with lower cost structures and direct-to-consumer models

Talent acquisition and retention challenges competing against better-capitalized rivals for on-air personalities and journalists

Advertiser boycotts or brand safety concerns limiting revenue potential compared to politically neutral news outlets

Sustained operating losses (-40.8% operating margin) and negative free cash flow (-$0.0B) create cash burn risk requiring external financing or operational restructuring

Equity value destruction evident in -93.4% one-year stock performance and -110.0% ROE, indicating potential dilution risk if capital raises are required

Limited financial flexibility to invest in content, technology infrastructure, or strategic acquisitions compared to well-capitalized competitors

StructuralCompetitiveBalance Sheet

Macro Sensitivity

Economic Cycle

moderate - Advertising revenue exhibits cyclical sensitivity to corporate marketing budgets, which contract during recessions as businesses reduce discretionary spending. However, news programming demonstrates counter-cyclical viewership patterns during economic uncertainty and political volatility. The 26.4% revenue growth suggests the company is in a market-share gain phase that may partially offset macro headwinds. Consumer discretionary spending impacts digital subscription uptake, though news consumption is relatively recession-resistant compared to entertainment content.

Interest Rates

Rising interest rates negatively impact valuation multiples for unprofitable growth companies, increasing the discount rate applied to future cash flows. With -42.2% net margins and negative free cash flow, Newsmax faces higher financing costs if external capital is required to fund operations. However, the 0.05 debt/equity ratio and 2.74 current ratio suggest minimal near-term refinancing risk. Higher rates also pressure advertising budgets as corporate borrowing costs increase, potentially reducing ad spending across the media sector.

Credit

Minimal direct credit exposure given low leverage (0.05 D/E ratio). The company's ability to access capital markets for growth funding could tighten during credit stress periods, but current liquidity appears adequate. Advertising revenue is indirectly exposed to corporate credit conditions, as tighter credit reduces business investment in marketing and brand-building activities.

Live Conditions

S&P 500 FuturesNasdaq 100 Futures

Profile

momentum - The stock attracts speculative investors betting on market share gains in conservative media, political event-driven trading around elections, and turnaround potential from operational losses to profitability. The -93.4% one-year return and extreme volatility suggest this is a high-risk, high-beta name appealing to traders rather than fundamental value or income investors. The negative profitability metrics and lack of dividends eliminate traditional value and income investor interest.

high - The -93.4% one-year return, -54.8% six-month return, and -28.1% three-month return demonstrate extreme volatility characteristic of small-cap, unprofitable media companies. Stock performance is highly sensitive to distribution agreement announcements, viewership surprises, political news cycles, and broader risk appetite for speculative growth stocks. The $0.5B market cap and limited float likely amplify price swings on modest volume.

Key Metrics to Watch

Nielsen total day and prime-time viewership ratings (average audience and demographic composition)

Distribution household reach and carriage fee per subscriber trends

Quarterly advertising revenue growth and CPM rate trajectory

Digital platform monthly active users and streaming subscriber count

Operating cash flow burn rate and runway to profitability

Political advertising spending cycles (RSXFS as proxy for overall ad market health)

Consumer sentiment (UMCSENT) as leading indicator for advertising budget allocations

advertising streaming space free cash flow margin expansion