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Amazon.com, Inc.AMZNNASDAQ
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Analyst Sentiment

Analysts lean bullish — 95% recommend buying.

Consensus Rating
Buy
44 analysts·High coverage
95%
Rating Distribution
Strong Buy
00%
Buy
4295%
Hold
25%
Sell
00%
Strong Sell
00%

Analyst ratings reflect Wall Street opinion, not guarantees. Historical accuracy varies by firm and sector.

Price Target Expectations

Analysts see significant upside — consensus target 36% higher.

Bear Case
$175.00
-16%
Consensus
$283.97
+36%
Bull Case
$315.00
+51%
Price Range44 analysts
Low
Consensus
High
$175.00
$315.00
Current Target
Current Price
$208.73
Upside to Target
$75.24

Price targets are 12-month forecasts. Actual results depend on earnings, market conditions, and sector trends.

Earnings & Revenue Estimates

Earnings Surprises

Beat rate:92%(11/12 quarters)
Avg surprise:+31.5%
Beat
Miss
Inline
Estimate
Based on reported EPS vs consensus estimate.

Recent Analyst Actions

Feb 23, 2026Wells Fargo
Amazon.com price target lowered to $304 from $305 at Wells Fargo
Target:$304.00
+44.7%from $210.11
Feb 6, 2026Truist Financial
Amazon.com price target lowered to $280 from $290 at Truist
Target:$280.00
+36.6%from $204.99
Feb 6, 2026Wedbush
Amazon.com price target lowered to $300 from $340 at Wedbush
Target:$300.00
+46.5%from $204.78
Feb 6, 2026Scotiabank
Amazon.com price target lowered to $275 from $300 at Scotiabank
Target:$275.00
+36.0%from $202.21
Feb 6, 2026BMO Capital
Amazon.com price target raised to $310 from $304 at BMO Capital
Target:$310.00
+39.2%from $222.69
Feb 6, 2026Oppenheimer
Amazon.com price target lowered to $260 from $325 at Oppenheimer
Target:$260.00
+16.8%from $222.69
Feb 6, 2026UBS
Amazon.com price target lowered to $301 from $311 at UBS
Target:$301.00
+35.2%from $222.69
Feb 6, 2026Evercore ISI
Amazon.com price target lowered to $285 from $335 at Evercore ISI
Target:$285.00
+28.0%from $222.69
Feb 6, 2026Piper Sandler
Amazon.com price target lowered to $260 from $300 at Piper Sandler
Target:$260.00
+16.8%from $222.69
Feb 6, 2026KeyBanc
Amazon.com price target lowered to $285 from $308 at KeyBanc
Target:$285.00
+28.0%from $222.69
Feb 6, 2026Morgan Stanley
Amazon.com price target lowered to $300 from $315 at Morgan Stanley
Target:$300.00
+34.7%from $222.69
Feb 6, 2026D.A. Davidson
Amazon.com downgraded to Neutral from Buy at DA Davidson
Target:$175.00
-21.4%from $222.69
Feb 6, 2026Cantor Fitzgerald
Amazon.com price target lowered to $250 from $260 at Cantor Fitzgerald
Target:$250.00
+12.3%from $222.69
Feb 3, 2026UBS
BMO Capital Reiterates Outperform Rating and Top Pick on Amazon.com (AMZN)
Target:$304.00
+28.0%from $237.47
Feb 3, 2026UBS
Amazon.com price target raised to $311 from $310 at UBS
Target:$311.00
+28.0%from $242.96
Jan 28, 2026Oppenheimer
Amazon.com price target raised to $315 from $305 at Oppenheimer
Target:$315.00
+28.7%from $244.68
Jan 28, 2026KeyBanc
Amazon.com price target raised to $308 from $303 at KeyBanc
Target:$308.00
+25.9%from $244.68
Jan 27, 2026Stifel Nicolaus
Amazon.com price target raised to $300 from $295 at Stifel
Target:$300.00
+25.8%from $238.42
Jan 26, 2026Roth Capital
Amazon.com price target raised to $295 from $270 at Roth Capital
Target:$295.00
+23.3%from $239.16
Jan 21, 2026Redburn Partners
Amazon.com price target lowered to $230 from $250 at Rothschild & Co Redburn
Target:$230.00
-0.9%from $232.01
Jan 15, 2026Raymond James
Amazon.com price target lowered to $260 from $275 at Raymond James
Target:$260.00
+9.9%from $236.65
Jan 12, 2026Wells Fargo
Amazon.com price target raised to $301 from $295 at Wells Fargo
Target:$301.00
+21.7%from $247.34
Jan 8, 2026Cantor Fitzgerald
Amazon.com price target lowered to $260 from $315 at Cantor Fitzgerald
Target:$260.00
+7.6%from $241.56
Jan 5, 2026Wolfe Research
Amazon.com price target lowered to $275 from $305 at Wolfe Research
Target:$275.00
+18.0%from $233.06
Jan 5, 2026Jefferies
Amazon.com (AMZN) PT Raised to $300 at Jefferies
Target:$300.00
+32.5%from $226.50

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