Advisors Signal Desire for More Technology and Product Education to Drive Growth in New Study from Broadridge and FSI
Investor interest in cryptocurrency increases despite limited advisor education, 51% of advisors already use generative AI, with client engagement and marketing as top benefits NEW YORK, Feb. 2, 2026 /PRNewswire/ -- Broadridge Financial Solutions, Inc. (NYSE: BR), a global Fintech leader, and the Financial Services Institute (FSI), the leading advocacy organization for independent financial firms and independent financial advisors, today released a joint study, showing that advisors' growth ambitions are creating fresh demand for stronger technology and education support. According to the survey, 68% of advisors are not very confident that their firm's current technology environment is optimized to support their growth goals, with 30% indicating that access to the right mix of tools would influence decisions about their broker-dealer relationships.
