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Lenzing AG is an Austria-based manufacturer specializing in wood-based specialty cellulose fibers derived from certified beech wood. The company produces high-performance fibers across three generations—lyocell, modal, and viscose—marketed under renowned brands like TENCEL™, LENZING™ ECOVERO™, VEOCEL™, and LENZING™, totaling around 960,000 tons annually and capturing 21% of the global wood-based cellulosic fiber market. These fibers serve diverse applications in textiles for apparel, upholstery, footwear, and flame-retardant clothing, as well as nonwovens for hygiene products, wound care, cleaning pads, and medical uses. Lenzing AG also operates a pulp division to produce dissolving pulp for internal fiber manufacturing and external sales, alongside engineering services. Founded from a pulp mill in 1892 and formally established in 1938, the company emphasizes sustainability through innovations like eco-friendly bleaching since 1977 and low-emission fibers, driving its 'Better Growth' strategy toward a circular economy in textiles and nonwovens. With global production sites including Indonesia and a focus on renewable energy, Lenzing AG plays a pivotal role in advancing environmentally responsible materials for fashion, hygiene, and industrial sectors worldwide.