
Nature's Sunshine May Perform Better Than Expected (Rating Upgrade)
Nature's Sunshine is upgraded to Buy, driven by robust DTC growth and effective influencer marketing. NATR exceeded 2025 guidance with $480.1M revenue and $49.4M adjusted EBITDA, signaling operational outperformance. Guidance for 2026 targets $500–$515M revenue and $50–$54M EBITDA, supporting a $37.99 price target—56% above current levels.


















