How do I set a price alert for TMHC?

To set a TMHC price alert on Stock Alarm Pro, navigate to the TMHC quote page, select "Set Alert," choose your trigger type (price target, % move, RSI level, MACD, or volume breakout), and set your delivery channel. Stock Alarm Pro supports instant push notifications, SMS, and automated phone call alerts.

Can I get phone call alerts for TMHC?

Yes. Stock Alarm Pro provides real-time automated phone call alerts for TMHC. Phone call alerts ensure you are immediately awakened or interrupted during critical volatility events, overnight earnings moves, or strict stop-loss levels when silent push notifications might be overlooked.

What types of alerts can I set for Taylor Morrison Home Corp?

Stock Alarm Pro supports over 125 trigger types for TMHC: price target alerts (above/below target), intraday percentage moves, RSI overbought/oversold levels, 50-day and 200-day moving average crossovers (golden cross / death cross), relative volume (RVOL) spikes, confirmed earnings date releases, and SEC Form-4 insider transaction filings.

How quickly will I be notified about TMHC price changes?

TMHC alerts are evaluated continuously in real-time against live market telemetry. Notifications are dispatched within sub-second latency via push notifications, SMS, or phone calls as soon as your trigger condition is met across regular, pre-market, and after-hours trading sessions.

Is Stock Alarm Pro free to use for TMHC alerts?

Yes, Stock Alarm Pro offers a free tier that includes 3 active price alerts for TMHC and other stocks. Full Pro membership is $20/month or $168/year with a 7-day free trial, unlocking unlimited alerts, phone call delivery, SMS, all 125+ technical indicators, institutional screeners, and real-time market telemetry across web, iOS, and Android.

TMHC Company Intelligence - Business Model, Drivers & Risks

Taylor Morrison Home Corporation(TMHC)

$72.45—

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Taylor Morrison Home Corporation(TMHC)

NYSEAbout this data

$72.45—

WatchlistAsk AI Chart Studio

TMHC(TMHC)

TMHC

Taylor Morrison Home Corporation is a national homebuilder operating in high-growth markets across the Sun Belt and select coastal regions, with significant presence in Arizona, Texas, Florida, California, and the Carolinas. The company targets entry-level, move-up, and luxury buyers with a land-light strategy that emphasizes option contracts over outright land ownership to reduce balance sheet risk. With a $6.7B market cap and 23% gross margins, TMHC competes on operational efficiency and geographic diversification in markets with favorable demographic tailwinds.

Consumer CyclicalResidential Constructionhigh - Homebuilding has significant fixed costs including overhead, model homes, sales centers, and corporate infrastructure. Once these costs are covered, incremental home deliveries flow through at high margins. A 10% increase in closings can drive 15-20% operating income growth due to fixed cost absorption. However, this leverage works in reverse during downturns, making the business highly cyclical.

Business Overview

01Single-family home sales (estimated 85-90% of revenue) across entry-level, move-up, and luxury segments

02Land sales and other revenue (estimated 5-10%), including lot sales to other builders

03Financial services revenue (estimated 3-5%) from mortgage origination and title services through captive finance operations

TMHC generates revenue by acquiring land or securing land options, obtaining entitlements, constructing single-family homes, and selling completed units. The company's land-light strategy uses option contracts for approximately 50-60% of its land pipeline, reducing upfront capital requirements and downside risk. Gross margins of 23% reflect pricing power in supply-constrained markets, efficient construction management, and spec home inventory optimization. The company benefits from vertical integration through its mortgage and title subsidiaries, capturing additional margin on 70-80% of buyer financing. Pricing power derives from brand reputation in established markets, strategic land positions near employment centers, and product differentiation across price points from $250K entry-level to $1M+ luxury homes.

What Moves the Stock

Monthly order trends and net new order growth rates, particularly in key markets like Phoenix, Dallas-Fort Worth, Tampa, and Charlotte

Gross margin trajectory driven by pricing power, construction cost inflation (lumber, labor), and product mix shifts between entry-level and move-up segments

Mortgage rate movements and their impact on buyer affordability, with 50-75 basis point rate changes materially affecting traffic and conversion rates

Land acquisition strategy and community count growth, signaling future delivery capacity and market share expansion

Inventory turnover metrics including spec home levels, days to sell, and backlog conversion rates

Watch on Earnings

Net new orders and order absorption rate per community (monthly sales pace)Average selling price (ASP) and gross margin percentage, with focus on sequential trendsCommunity count by market and planned openings for next 12 monthsBacklog value and conversion ratio (percentage of backlog converting to closings)Return on equity (ROE) and inventory turns as capital efficiency indicators

Risk Factors

Affordability crisis driven by home price appreciation outpacing wage growth, with median home prices at 5-6x median household income in many markets, well above historical 3-4x ratios

Labor shortages in skilled trades (framers, electricians, plumbers) constraining construction capacity and inflating costs, with demographic trends suggesting persistent shortages

Zoning restrictions and NIMBY opposition limiting land supply in high-demand coastal markets, creating structural supply-demand imbalances

Intense competition from national builders (D.R. Horton, Lennar, PulteGroup) and regional players in key markets, with market share battles pressuring margins during demand slowdowns

Private equity-backed build-to-rent operators competing for land and finished homes, converting traditional for-sale inventory to rental stock

Disintermediation risk from technology platforms and direct-to-consumer models reducing reliance on traditional builders

Land inventory risk if markets turn, with $3-4B in land and development assets potentially subject to impairment charges during severe downturns

Debt covenant compliance risk if EBITDA declines sharply, though current 0.37 debt/equity provides substantial cushion before covenant violations

Spec home inventory risk with unsold completed homes tying up capital and requiring price reductions if absorption slows

StructuralCompetitiveBalance Sheet

Macro Sensitivity

Economic Cycle

high - Homebuilding is among the most cyclical industries, directly tied to employment growth, wage trends, household formation, and consumer confidence. During recessions, home sales typically decline 30-50% as buyers delay purchases. The company's Sun Belt focus provides some insulation through migration trends and job growth, but cannot offset broad economic weakness. Construction activity leads GDP cycles, making TMHC an early-cycle indicator.

Interest Rates

Mortgage rates are the single most important variable affecting demand. A 100 basis point increase in 30-year mortgage rates reduces buyer purchasing power by approximately 10-12%, directly impacting order rates and forcing price adjustments. Rising rates also increase TMHC's construction financing costs and reduce the present value of future cash flows, compressing valuation multiples. The company's debt/equity of 0.37 provides some cushion, but floating-rate construction loans expose margins to rate volatility.

Credit

Moderate exposure through two channels: (1) Buyer mortgage qualification standards tighten during credit contractions, reducing the addressable customer pool, particularly for entry-level buyers with lower down payments. (2) TMHC relies on revolving credit facilities and term debt for land acquisition and construction financing. Credit spread widening increases borrowing costs and can constrain growth capital. The company's investment-grade balance sheet and 6.24x current ratio provide substantial liquidity buffers.

Live Conditions

RBOB Gasoline30-Year TreasuryRussell 2000 FuturesS&P 500 Futures10-Year Treasury5-Year Treasury2-Year Treasury30-Day Fed Funds

Profile

value - TMHC trades at 0.8x sales and 1.0x book value, attracting value investors seeking cyclical recovery plays and mean reversion. The stock appeals to investors with 12-24 month horizons willing to time housing cycles. Modest 12.8% ROE and negative recent growth deter growth investors, while lack of dividend (typical for homebuilders reinvesting in land) limits income-focused buyers. Opportunistic hedge funds and long/short equity managers use TMHC for macro housing exposure.

high - Homebuilder stocks exhibit 1.3-1.6x market beta due to operational leverage and cyclical sensitivity. TMHC's stock experiences 25-40% intra-year drawdowns during rate spike periods or recession fears. Recent 16.7% three-month gain followed by flat six-month performance illustrates volatility around macro data releases (Fed decisions, employment reports, housing starts). Options markets typically price 30-40% implied volatility.

Key Metrics to Watch

30-year fixed mortgage rate (MORTGAGE30US) - primary demand driver affecting buyer affordability and monthly payment capacity

Housing starts and building permits (HOUST, PERMIT) - leading indicators of industry supply and competitive intensity

Case-Shiller Home Price Index (CSUSHPINSA) - tracks pricing power and affordability trends in key markets

Unemployment rate (UNRATE) - proxy for buyer confidence and mortgage qualification capacity

Lumber futures (LBUSD) - largest variable construction cost input, directly impacting gross margins

Consumer sentiment (UMCSENT) - leading indicator of buyer willingness to make large purchases

10-year Treasury yield (GS10) - influences mortgage rate direction and valuation multiples

infrastructure housing debt pricing power luxury

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