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Create free account to monitor DINdineequity was created from a foundation established by ihop - an american icon to our guests and a franchising company focused on providing strategic, visionary leadership for our franchisees, unparalleled opportunities for our team members, and enhancing value for our shareholders. by bringing applebee's together with ihop in november 2007, we made a bold, new commitment to our brand-revitalization abilities and to the power of franchising. dineequity has successfully made our two businesses more powerful and more successful than either brand could have been apart.