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Ulta Beauty, Inc.ULTANASDAQ
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Analyst Sentiment

Analysts lean bullish — 57% recommend buying.

Consensus Rating
Buy
28 analysts·High coverage
57%
Rating Distribution
Strong Buy
14%
Buy
1554%
Hold
1139%
Sell
14%
Strong Sell
00%

Analyst ratings reflect Wall Street opinion, not guarantees. Historical accuracy varies by firm and sector.

Price Target Expectations

Analysts see modest upside — consensus target 7% higher.

Bear Case
$640.00
-4%
Consensus
$712.93
+7%
Bull Case
$790.00
+18%
Price Range28 analysts
Low
Consensus
High
$640.00
$790.00
Current Target
Current Price
$668.95
Upside to Target
$43.98

Price targets are 12-month forecasts. Actual results depend on earnings, market conditions, and sector trends.

Earnings & Revenue Estimates

Earnings Surprises

Recent Analyst Actions

Jan 27, 2026Piper Sandler
Ulta Beauty price target raised to $775 from $615 at Piper Sandler
Target:$775.00
+17.2%from $661.34
Jan 21, 2026Raymond James
Ulta Beauty upgraded to Strong Buy from Outperform at Raymond James
Target:$790.00
+16.9%from $675.62
Jan 20, 2026Oppenheimer
Ulta Beauty price target raised to $750 from $675 at Oppenheimer
Target:$750.00
+12.4%from $667.07
Jan 15, 2026Morgan Stanley
Ulta Beauty price target raised to $750 from $640 at Morgan Stanley
Target:$750.00
+13.0%from $663.85
Jan 14, 2026Jefferies
Ulta Beauty assumed with a Hold at Jefferies
Target:$700.00
+5.3%from $664.85
Jan 8, 2026Deutsche Bank
Ulta Beauty resumed with a Buy at Deutsche Bank
Target:$732.00
+11.7%from $655.27
Jan 7, 2026UBS
Ulta Beauty price target raised to $780 from $690 at UBS
Target:$780.00
+20.6%from $646.57
Jan 6, 2026Barclays
Ulta Beauty price target raised to $680 from $647 at Barclays
Target:$680.00
+7.7%from $631.15
Jan 2, 2026Argus Research
Ulta Beauty price target raised to $700 from $650 at Argus
Target:$700.00
+15.7%from $605.01
Dec 17, 2025Robert W. Baird
Ulta Beauty price target raised to $700 from $670 at Baird
Target:$700.00
+18.8%from $589.27
Dec 10, 2025Oppenheimer
ULTA Beauty (ULTA) PT Raised to $675 at Oppenheimer
Target:$675.00
+11.9%from $603.02
Dec 7, 2025Morgan Stanley
Ulta Beauty price target raised to $640 from $600 at Morgan Stanley
Target:$640.00
+6.4%from $601.50
Dec 5, 2025Telsey Advisory
Ulta Beauty price target raised to $640 from $610 at Telsey Advisory
Target:$640.00
+5.1%from $609.12
Dec 5, 2025D.A. Davidson
Ulta Beauty price target raised to $650 from $625 at DA Davidson
Target:$650.00
+6.8%from $608.80
Dec 5, 2025Evercore ISI
Ulta Beauty price target raised to $660 from $640 at Evercore ISI
Target:$660.00
+10.9%from $594.87
Dec 5, 2025Oppenheimer
Ulta Beauty price target raised to $615 from $600 at Oppenheimer
Target:$615.00
+15.2%from $533.95
Dec 5, 2025Robert W. Baird
Ulta Beauty price target raised to $670 from $600 at Baird
Target:$670.00
+25.5%from $533.95
Dec 5, 2025Canaccord Genuity
Ulta Beauty price target raised to $674 from $653 at Canaccord
Target:$674.00
+26.2%from $533.95
Dec 5, 2025Piper Sandler
Ulta Beauty price target raised to $615 from $590 at Piper Sandler
Target:$615.00
+15.2%from $533.95
Dec 5, 2025Barclays
Ulta Beauty price target raised to $647 from $617 at Barclays
Target:$647.00
+21.2%from $533.95
Dec 2, 2025Piper Sandler
Piper Sandler on ULTA Beauty (ULTA): 'How Big Is the Beat and What Do They Up the Year to?'
Target:$590.00
+8.2%from $545.06
Dec 1, 2025D.A. Davidson
ULTA Beauty (ULTA) PT Raised to $606 at JPMorgan
Target:$606.00
+12.5%from $538.83
Oct 10, 2025Canaccord Genuity
Ulta Beauty price target raised to $653 from $650 at Canaccord
Target:$653.00
+16.4%from $561.15
Sep 25, 2025Argus Research
Ulta Beauty upgraded to Buy from Hold at Argus
Target:$570.00
+6.0%from $537.69
Aug 29, 2025Telsey Advisory
Ulta Beauty price target raised to $610 from $590 at Telsey Advisory
Target:$610.00
+23.8%from $492.73

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